Current

Fabiola is a cloud product and digital marketing leader with extensive international experience in Fortune 500, S&P 500, FTSE100 and high growth businesses. In her current position, she is a member of the Marketing Leadership Team at HP Inc, an American NYSE S&P 500 technology company. HP Inc develops technology that connects virtual and physical worlds , with total revenue of $52 billion in 2017 employing over 55,000 people worldwide . Her mission as Head of B2B EMEA Marketing is to deliver innovative strategic, multichannel marketing strategies while leading a strong commercial marketing team that serves customers in over 110 countries in EMEA.

I'm really good at...

Product Management: product strategy, product design and governance of delivery

Marketing: digital marketing, digital strategy and growth 

Hiring, building and leading diverse and awesome teams

Navigating change

Experimenting, creating, building

Managing big and complex portfolios, old to new, zero processes to scalable ones  

Making tough decisions (and owning them) 

Working internationally and across cultures

Traveling like a pro (airplane outfit ready!)

Setting realistic goals and committing to them

Cooking plant-based goodies

Recent past ...

Global Vice President of Product Management (building B2B cloud products and Salesforce)

Global Head of Digital @Sage (mainly focused on serving SMEs)

Senior Marketing Manager @Dell (owning a P&L across Europe)

EMEA Digital Marketing Manager @Dell (all the ins and outs of the digital world)

Creative Lead @Dell (the best lessons about branding and digital production)

Education

Bachelor of Engineering, Computer Engineering

Masters in Management